Design & experience
UX research & prototyping
Understand how people really use your site, then design around it.
Overview
How we help
Guesswork is expensive. We use analytics, session recordings, surveys and user testing to uncover what’s stopping visitors from buying, then prototype and test solutions before anything is built.
Process
How we deliver it
A clear, four-phase process. You always know what’s happening, what you’ll receive and what comes next.
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01Week 1
Research
Analytics, heatmaps and user interviews to find friction.
You receive
- Research findings
- Priority issues
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02Week 2
Wireframe
Page structure and user journeys before visuals.
You receive
- Wireframes
- User journeys
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03Weeks 3–4
Design
High-fidelity, on-brand designs and prototypes.
You receive
- Figma designs
- Design system
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04Week 5
Test & refine
Usability testing and iteration before handover.
You receive
- Test results
- Dev-ready handover
Technology
Tools we use
We pick the right tools for your goals, budget and existing systems.
- Figma
- Hotjar
- GA4
- Maze
- Webflow
- Tailwind CSS
How many users do you test with?
Usually five to eight per round, which reveals most usability issues.
Can research be done for an existing site?
Yes, and it’s often the best starting point before a redesign.
Ready to put AI to work in your store?
Tell us where you are and where you want to be. We’ll reply within one working day with honest next steps.