Design & experience
Conversion rate optimisation
Turn more of your existing visitors into customers.
Overview
How we help
Growing traffic is costly; converting more of the traffic you already have is often the fastest win. We find friction in your funnel, prioritise fixes, and run A/B tests to prove what works.
Process
How we deliver it
A clear, four-phase process. You always know what’s happening, what you’ll receive and what comes next.
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01Week 1
Research
Analytics, heatmaps and user interviews to find friction.
You receive
- Research findings
- Priority issues
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02Week 2
Wireframe
Page structure and user journeys before visuals.
You receive
- Wireframes
- User journeys
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03Weeks 3–4
Design
High-fidelity, on-brand designs and prototypes.
You receive
- Figma designs
- Design system
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04Week 5
Test & refine
Usability testing and iteration before handover.
You receive
- Test results
- Dev-ready handover
Technology
Tools we use
We pick the right tools for your goals, budget and existing systems.
- Figma
- Hotjar
- GA4
- Maze
- Webflow
- Tailwind CSS
How much traffic do I need for A/B testing?
Enough to reach statistical confidence in a reasonable time. For lower traffic, we focus on research-led fixes instead.
How soon will I see results?
Quick fixes can show impact within weeks; a testing programme builds gains month over month.
Ready to put AI to work in your store?
Tell us where you are and where you want to be. We’ll reply within one working day with honest next steps.